‘4 Perks of Leveraging Big Data in Marketing’ – Business.com

‘4 Perks of Leveraging Big Data in Marketing’ – Business.com

Maria Marinina says, “The expanding universe of big data brings in more opportunities for ventures to thrive, yet more risks inevitably follow, too. To escape the complexities, some companies decide to ignore the topic, in general, underestimating the importance of data science, big data analysis and business intelligence services for their marketing activities. For good […]

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