Market Research

7 Phrases That Indicate You Might Be in a Toxic Work Environment
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It’s a situation familiar to many of us: That moment when something just feels off. You have a less-than-great feeling about your work environment, and then, someone utters a phrase that gives you a sinking feeling. It’s a feeling that makes that “off” sensation feel even worse — a feeling that makes you think, “Hmm. […]

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Form Optimization: The importance of communicating value before making the “ask”
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If you want to maximize your revenue, it’s not enough to optimize your landing page; you should ensure form pages reinforce your value proposition, minimize unnecessary friction and alleviate customer anxiety. Pay attention to your PPC ad links. Do they send prospects to your landing page or directly to your form page? If the latter […]

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How to Ask for a Promotion (and Have Other Tough Conversations With Your Boss)
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Last year, my colleagues launched a tool called The Next Five to help people navigate through those times in their career where they’re feeling kind of stuck. You know — when you’re just not sure what the next step is on your career path. And while many of us think about this stuff from time […]

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Optimizing Forms: How to increase the perceived value for your customers
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A good marketer is aware of the need for a clear value proposition and states this in the first few inches of the landing page. However, the value proposition must continue at the process level where you ask for a response from your customer. If you are like many businesses, you are probably slammed with […]

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10 of the Best Ads from June: Boomerang, Bugs, and a Perfectly Useless Chatbot
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It’s finally, finally summer. To celebrate the sun emerging (and the temperature in our offices dropping to subarctic extremes), I attempted to find some summery ads to feature in this month’s roundup. Instead, I ended up with a weird chatbot, a novelty phone, and several ways to kill bugs.  Regardless of seasonal appropriateness, this month’s […]

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Raccoon treehouse: learning games for toddlers iPad Game
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Match polycubes by SHAPE. Dressing room: Match geometric SHAPES to dress the raccoon.Living room: Place each everyday object in its LOGICAL place.Watering Can: Classify geometric SHAPES. The game consists of 12 beautiful rooms each focused on developing a set of basic concepts such as size, colors, numbers and patterns using everyday objects from the child’s […]

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8 Timeless Business Lessons From Bill Belichick
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Editor’s Note: This post was published in 2006. Stats were updated in 2016 to reflect Belichick’s current coaching record — and the CD and TiVo references were left for posterity. Many of you who are football fans or are from New England probably know who Bill Belichick is. For the rest of you, he is […]

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Polar King International, Inc. to Showcase Equipment at the Mid-America Restaurant Expo, January 29-30 in Columbus, Ohio
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1888PressRelease – Since 1982, Polar King has been providing seamless, fiberglass, outdoor walk-in cooler and freezer units. All Polar King walk-in units are constructed and designed specifically for outdoor usage and can withstand even the most extreme elements and conditions.

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AI Throwdown: Google Assistant vs. Siri [Infographic]
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The world is abuzz with tech talk. At the forefront, it seems, is artificial intelligence (AI) — the “technology that can do things humans can uniquely do, whether it’s talk, see, learn, socialize, and reason,” HubSpot’s Market Research Analyst Mimi An explains. We’re quickly adopting this technology — 55% of us use voice assistant technology, […]

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14 Scientific Reasons to Disconnect This Weekend [Infographic]
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So. Any exciting plans for this weekend? I bet you’re looking forward to spending some time with your family, or catching up with friends. Maybe there’s a new recipe or restaurant you’ve wanted to try. And, of course, there are those countless minutes of checking your work email. Wait. What? That doesn’t sound like a relaxing […]

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7 Ways You're Letting Guilt Sabotage Your Work
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When was the last time you felt bad about something you did — or didn’t do? For me, it happened about 30 minutes prior to typing this sentence. I left the house later than I had planned, because I allowed extra time for my workout. I felt guilty for dedicating time to my own stuff, […]

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Why are enterprise companies missing out on search?
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SEO and search marketing are a vital part of any marketing strategy, linking together channels like social media, content marketing and offline advertising. But a survey into the marketing channels used by large enterprises has found that 91% don’t prioritise search at all. The research, carried out by B2B research firm Clutch and digital agency […]

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What are the top 10 most popular search engines?
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You know, apart from the most obvious search engine. And possibly the second most obvious one too. In fact I’ll start again, what are the eight most popular search engines after Google and Bing? The first list below contains the most popular search engines currently available, ordered by most to least popular in the US. […]

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As Google AMP enters the mobile SERPs, some see lower CTRs
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Last week, Google announced that Accelerated Mobile Pages (AMP) are making their way into the organic mobile SERPs. While AMP is not a ranking signal, at least not yet, this announcement is a milestone for the initiative that Google launched earlier this year in an effort to speed the mobile web. The search giant’s desire to make […]

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How to create winning ad copy using a scientific approach
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I have a question for you: what’s the program you first turn to when creating your ad copy? If you’re like the majority of people today, your answer would be Excel. Unfortunately, that might be the wrong answer. While Excel is a fantastic program and is central to our day-to-day life in PPC, it’s not […]

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Which Olympics TV ads drove consumer searches?
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With a massive TV audience tuning in for the Rio 2016 coverage, it’s an important event for brands. So which TV ads have been most effective? A post on the Google Analytics blog seeks to answer the following questions: Which ads were noticed by the audience (an estimated 26.5m viewers)? Which ads drove interest, shifted perception, […]

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11 common SEO myths to ignore in 2016
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With so much written about it, it’s easy for myths and misunderstandings around SEO to take hold.  Whether you’re an expert or a beginner at SEO, it’s always useful to confront such myths, so here’s our list. 1. SEO is dead This is perhaps the most popular SEO-related myth and it ended up an urban legend, widely spread […]

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Incredibox iPad Game – iPad Game Review & Download
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Incredibox is a musical game that helps you create a mix very easily by managing a band of beatboxers. Just drag and drop icons on the different characters and start creating music! Find the right combos during the game and unlock animated bonuses that will help you improve your mix.

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Bitcoin Buying Service Launches With Market-Beating Rates
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Bitcoin has long been the most high-profile crypto currency, but its technological origins have often made it appear inaccessible to the mainstream investor. Talk of mining and exchanges can be off-putting, but PowerBTC.com aim to simplify the whole process of realizing bitcoin value by offering a no-frills, easy to use way of turning coins into […]

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House of 1000 doors: evil inside hd iPad Game
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FIND THE SOURCE OF THE CONTAGION IN THE BONUS CHAPTERPlay another side of this adventure and enjoy additional Collector’s Edition exclusives including collectible evil faces, special achievements, and more! USE YOUR POWERS TO CURE THE INFECTEDYour inner light holds the key to unlocking bizarre hidden object scenes.

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Visit Thermodyne at the 2016 NRA Show and Dramatically Improve Food Results with Thermodyne’s Fluid Shelf Technology
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1888 PressRelease – Thermodyne Foodservice Products, Inc. specializes in manufacturing various sizes and custom slow cook and hold cabinets. Each unit features Thermodyne’s patented Fluid Shelf Technology, in which low-temperature heat is transferred throughout each shelf rather than through the air, ensuring food quality and safety while allowing food products to be held for extended […]

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