Marketing Ideas

Page Layout Optimization: A common mistake marketers and web designers make, and how to avoid it
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Let’s suppose you have been perusing our website for a while now and have been educating yourself on landing page optimization. You are in the process of revamping a webpage and feel like you have arrived at a good value proposition. It’s well expressed in your headline and has further enticing information in the subheader. […]

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How to Write Absolutely Addictive Articles
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This is a longer article. If you’re feeling noncommittal at the moment, don’t read it. Save it. Bookmark this page for later, when you have more time. You’ll be glad you did, especially if your goal is to write articles of your own. Articles that lure readers in slowly, carefully, inching them down the page, […]

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Clarifying Your Marketing Objective: The danger of asking “how?” too soon
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In an earlier Quick Win Clinic, Flint McGlaughlin, CEO and Managing Director of MECLABS, talked about the importance of determining a clear objective for your webpage. But where does the marketer go from there? The next step is to determine the most effective way to accomplish your objective. “What is my objective and what is […]

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The Polar Leasing Company to Demonstrate Outdoor Walk-in Cooler and Walk-in Freezer Rental Solutions at the Cracker Barrel 2017 Managers Conference
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1888PressRelease – The Polar Leasing Company to showcase outdoor walk-in cooler and walk-in freezer units at the Cracker Barrel 2017 Managers Conference. The conference takes place at the Walt Disney World Swan and Dolphin Resort in Lake Buena Vista, Florida and runs from September 18-19.

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Game for two iPad Game
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Game For Two is one of the best modern board game for iPad. This game is perfect to start friendship with anyone. Do you feel hard to start conversation with someone? If yes, this application will help you. Play with friends, lover, family and have a fun. CARO- It is a easy to play classic […]

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Draw a stickman: epic hd iPad Game
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Draw a Stickman is an adventure, RPG and puzzle game for iPad. Draw a stickman and guide him through the fantastic world of adventure. Solve puzzle and face obstacles by using an assortment of pencils, draw elements, tools and weapons.

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22 of the Best Motivational Speeches of All Time
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It was halftime during one of my 7th grade football games. And we were losing 14 – 0. With our knees planted in the grass, my team was quietly huddled, drenched in sweat and defeat. We all knew the game was over. That’s when our assistant coach bursted through our circle and shattered our pity […]

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5 Key Traits of Highly Successful Entrepreneurs
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Mark Zuckerberg started Facebook as a simple “hot-or-not” site to get back at classmates. Nike founder Phil Knight called the now ubiquitious shoe company his “crazy idea.” Instagram began with a single photo filter to make turn its users into less-crappy photographers. You probably couldn’t have predicted their success at the time, but today, all […]

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Mystery tales: alaskan wild hd – a mystery hidden object adventure (full) iPad Game
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CAN YOU MELT A FROZEN HEART? Drive through the icy blizzard of the cold dark north brimming with intriguing hidden object scenes. • LET THE SPIRIT ANIMALS GUIDE YOUR WAY Get help from the animals through your powerful amulet to solve beautiful puzzles and frosty mini-games.

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Optimizing Course Product Pages: How to use a research-based methodology to maximize conversion for your education products
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Courses are difficult to sell. The product is usually intangible so it takes quite a bit of imagination on the customer’s part to identify exactly what they will get as a result of taking the course. As marketers, the best possible way to sell a course is by doing the hard work of imagining for […]

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How to Build Self-Confidence After a Bad Month: 8 Helpful Tips
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When you’ve had a really bad day, the last thing you want to do is spend the night figuring out how to rebuild for the next. Now, imagine if it were an entire month. Your energy is sapped. You might even feel defeated. And the last thing you feel is confident. Getting up and trying […]

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The Importance of Building Trust: What 2,400 consumers say about trust in the conversion process
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Websites are more than digital images and copy. Websites are relationships with people. And if we seek to influence behavior, we need to understand and respect that relationship. All sales begin with customer understanding As with any relationship, it begins with an understanding of who the other party in the relationship is, what they want, […]

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What Not To Do at Your Company Holiday Party
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Ah, December: a month filled with festive decorations, hot chocolate, and the long-awaited company holiday party.  Company holiday parties are a fun occasion to celebrate the season with your friends, family, and colleagues. However, even if the party has all of the trappings of an event you would throw at your home, such as food, […]

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How to Say 'No' To Your Boss
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Technically, your boss owns your professional time. That means it’s perfectly within her rights to reprioritize what you’re working on if she thinks doing so is the best thing for the team. But even good bosses can have a hard time understanding what’s being sacrificed when they assign new tasks and projects. And if you […]

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Pathfinder adventures iPad Game – iPad Game
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Pathfinder Adventures, the digital adaptation of Paizo Inc.’s Pathfinder Adventure Card Game, translates the world’s best-selling Pathfinder Roleplaying Game into an entirely new breed of card game, where players cooperatively battle monsters and villains, and acquire new feats, items, weapons and allies.

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Tasty planet: back for seconds hd iPad Game
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Control a tiny ball of grey goo with the ability to eat anything smaller than itself. The more it eats, the bigger it gets! Soon you’ll be able to eat the entire planet!The story begins when the goo eats a time machine, sending him back in time. Playing as the goo, you’ll travel to six […]

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Twilight struggle iPad Game – iPad Game Review & Download
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CARD BASED EVENTS The event cards in the game are based on actual historical events from the Cold War era. Through the playing of these events, players exert their superpower’s influence as they attempt to gain allies and regional control of the globe.

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How to Determine the Best Office Layout for Your Team [Flowchart]
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As businesses grow and add new people to their team, they often face the challenge of having to move to a new office space. But there’s a lot that goes into that decision. What kind of office space suits your team and team culture best? How can you set up a space that encourages productivity and […]

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Social Media Testing: How simple changes to Twitter copy led to a 119% increase in clickthrough
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Tweet Here at MECLABS Institute, parent company of MarketingExperiments, we never stop testing. Whether it be subject lines, email copy, Web clinic format or landing pages,  a day rarely goes by where there isn’t an experiment taking place on our campus. This culture of testing extends far beyond just the optimization team — it permeates the […]

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The Benefits of Exercise on Creativity
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We’ve all been there – you wake up ready to take on the day and sip your morning coffee while listening to some upbeat jazz music. You’re feeling pretty good. As your day progresses, you hit the afternoon slump – or worse, dare I say it, the morning slump. Regardless of your line of work, […]

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Dark realm: princess of ice hd iPad Game – iPad Game
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The kingdom of Nypha is in dire trouble, and you may be the only one who can save it. As a fire-wielding queen of the neighboring land, you’re summoned by a talking Polar bear to help save the princess being held captive by an icy force. You must act quickly to rescue her and keep […]

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