‘Marketers, You’re Doing Mobile Wrong: Six Steps for Doing It Right’ – ‘MarketingProfs’ Blog

‘Marketers, You’re Doing Mobile Wrong: Six Steps for Doing It Right’ – ‘MarketingProfs’ Blog

Eric Holmen says, “From Google’s Mobilegeddon to Facebook’s Hello, the tech giants have made one thing clear to brands: If you’re not prioritizing mobile, you’re falling behind. Today, there are 2.8 billion Internet users; meanwhile, mobile phone users have reached 5.2 billion—an impressive 73% of the world’s population. As mobile becomes the default mode of…

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