2018

MOZ’s 9 Predictions for SEO in 2018
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MOZ’s Rand Fishkin has shared nine predictions for SEO in 2018. The predictions cover voice search, website traffic sources, paid search and more. Talking about the organic clicks, Fishkin says, “In 2017, we saw the start of a concerning trend — fewer clicks being generated by Google search on desktop and mobile. I don’t think […]

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Marketing Land shares three resolutions marketers must keep in 2018
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New year brings newer challenges and opportunities. To help marketers cope with the new circumstances, Marketing Land columnist Mike Sands has shared three resolutions that can benefit marketers in 2018. Sands says, “As I watched the ball drop on New Year’s Eve, I reflected on where I think we, as marketers, dropped the ball in […]

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Here Are the 7 Top Tech Trends to Watch in 2018, According to CES
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The first Media Day of CES 2018 kicked off in Las Vegas today, rich with presentations from exhibitors on what’s to come in tech in the foreseeable — and at times, somewhat distant — future. But on a higher level, core industry trends and patterns were presented today at the 2018 Tech Trends to Watch […]

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Content Marketing Institute’s ‘2018 Content Marketing Toolkit’
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The Content Marketing Institute has released the ‘2018 Content Marketing Toolkit’. This toolkit comprises of tips, templates and checklist to execute content marketing campaigns. Jodi Harris says, “Ready or not, 2018 is on its way. If you happened to catch our collection of content marketing predictions for the upcoming year, you may think you’re in for a […]

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Four ways to improve influencer marketing in 2018
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Influencer marketing is growing fast and it has reached $1 billion in 2017. Influencers with good number of followers have also made significant amount per post in the year. In 2018, it is predicted to grow even further. Forbes contributor Steve Olenski has shared four ways to boost your influencer marketing in the coming year. […]

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10 Free Templates Every Small Business Needs in 2018
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Owning or working for a small business can be extremely rewarding. You have a good view of the business operations, your work is visible, and you have an opportunity to make a big impact during the company’s critical growth years. But then there are the less glamorous aspects — from tight budgets and limited resources […]

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‘ContentTECH 2018’ Virtual Event for online marketers, February 28
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Content Marketing Institute is hosting the ‘ContentTECH 2018’ virtual event on Wednesday, February 28, 2017. This one-day event will be dedicated to content marketing technology. Event’s Opening Keynote will be delivered by Rohit Bhargava, author of Non-Obvious 2018 Edition: How to Think Different, Curate Ideas and Predict the Future. ContentTECH 2018 will also feature 6… [[ This is […]

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Five ways to improve your digital marketing in 2018
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Every year we decide to make your business flourish even more and for that it is important to try out new ways so that we could enhance our customer reach and boost the business. Entrepreneur contributor Ankush Mahajan has shared five strategies to boost digital marketing in the new year. Mahajan says, “In 2017, we […]

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11 Ways to improve your content marketing in 2018
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We are about to venture in to the new year that may bring us new opportunities and challenges in our respective domains. Content marketing is something that can be fostered with creativity and new ideas. Content Marketing Institute columnist Marcia Riefer Johnston has shared eleven ways to help you improve content marketing in 2018. Johnston […]

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Everything You Need to Know About Starting a Podcast in 2018
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I’ve become a morning walking companion to people I may never meet. How is this possible? They take me along in their earbuds as they stream my podcast, Build a Better Agency It’s a wonderful sign of things to come for marketers willing to venture into the podcasting universe. Once a fringe platform, podcasts are […]

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2018 is almost here, and here are email trends for the new year
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Email marketing keeps evolving and it will continue to change in the new year. Econsultancy columnist Nikki Gilliland has compiled expert predictions on the 2018 email trends. Gilliland says, “We’ve taken a look back at email in 2017, so now it’s time to stargaze into the year ahead. Before we do, don’t forget you can check […]

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Three reasons why you should optimize for voice search in 2018
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The use of smartphones and tablets has surpassed the desktops and laptops before a long time. With this advancement, voice search has become a most adopted ways to search online. Search Engine Land columnist Bryson Meunier has cited three reasons why marketers opt for voice search to enhance the effectiveness of their SEO in 2018. says, […]

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9 Digital Marketing Megatrends 2018 [Free Guide]
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Smart Insights has published a free guide ‘9 Digital Marketing Megatrends 2018’ for its members. This guide lists out the marketing trends for 2018. Smart Insights team says, “This free guide for all members shows how your business can get an edge by reviewing 5 key types of marketing trends and specific digital marketing techniques […]

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5 VR Marketing Examples That You'll Want to Steal for 2018
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The holidays are coming, and I’m feeling cheerful. So, I’ll do you a solid: I won’t lecture you on the importance of incorporating virtual reality into your 2018 marketing strategy. But, in the spirit of giving, I will share the following fun facts: By 2020, the economic impact of virtual and augmented reality is predicted to […]

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‘Press Play on Video Advertising: Tips for success in 2018’ Webinar December 14
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Digital Marketing Depot is hosting a webinar on ‘Press Play on Video Advertising: Tips for success in 2018’ on Thursday, December 14 at 1.00 pm EST. The webinar will focus on achieving success in video advertising. The DMD team says, “Consumer demand for digital video is exploding. According to a recent study by Cisco, video will […]

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The 20 Best Websites for Wasting Time on the Internet in 2018
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There’s a lot of content out there about productivity — everything from hacks to shortcuts to tips and tricks for how to get more done in less time. It’s all about the sprint, the checking things off the lists as quickly as possible, and the downloading of software that’ll block out any and all distractions. But what […]

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How Buyers Want to Talk to Your Business in 2018: The 3 Channels You Need
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When we talk about conversion, we’re essentially talking about an exchange. Let’s say, for example, you’re offering a piece of downloadable content to your site visitors. It’s “free,” in terms of the lack of money paid for it, but some other information is traded. So, for example, in exchange for this ebook, the visitor fills […]

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HubSpot lists 8 digital marketing trends that may expire by 2018
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HubSpot columnist Jasz Joseph has listed the eight marketing trends that may expire by 2018. Joseph says, “When it comes to marketing tactics, unfortunately there is no “Best if Used By” dates. But that doesn’t mean what worked last year — or even last week — will work today. In fact, some of the most popular […]

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Email marketing in 2018: some strategies you should adopt
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Email marketing keeps evolving. Though it is one of the oldest forms of marketing, even today it is one of the most trusted marketing solution. 2018 is approaching fast and to help marketers enhance their email marketing efforts, HubSpot columnist Sophia Bernazzani has shared thirteen strategies. Bernazzani says, “Read on to learn what strategies you should […]

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13 Things to Start, Stop & Keep Doing With Your Email Marketing in 2018
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If you’re reading this blog post, there’s a good chance you arrived here by clicking on a link in an email we sent to you. Email marketing is a powerful tool to encourage your audience to engage with content and to nurture leads in your database along the buyer’s journey. And despite what you may […]

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