Email

‘The Best Email Marketing of 2017’ Webinar December 19
imdigest.net

Content Marketing Institute is hosting a webinar on ‘The Best Email Marketing of 2017’ on Tuesday, December 19 at 2.00 pm EDT. CMI team says, “We see A LOT of email here at Emma, and these are hands down some of the best of 2017. Join Customer Marketing Manager Jamie Bradley and Senior Content Writer […]

6
Like
Save
Learn how to use emojis in email subject lines
imdigest.net

Emojis bring an impact to your email marketing as they help you convey your emotions to your readers. Econsultancy columnist Parry Malm has published an article describing how marketers can rightly use the emojis to make their email campaigns successful. Malm says, “Emojis are in lots of subject lines these days. But do they work? […]

2
Like
Save
Strategies to personalize your email campaigns
imdigest.net

Personalization is the key in any form of marketing and email stands at the center of it. Personalization in your email marketing campaigns helps you to make your subscribers feel that they are ‘important’. HubSpot columnist Amanda Zantal-Wiener has shared examples of thirteen email campaigns that can help you to build personalized email experiences. Amanda says, […]

6
Like
Save
‘How to Kick-Start Your Customer Lifecycle with Email Marketing’ Webinar 10.00 am PT
imdigest.net

Kissmetrics is hosting a webinar on ‘How to Kick-Start Your Customer Lifecycle with Email Marketing’ on Thursday, October 26 at 10.00 am PT. This webinar will share some tips to utilize email marketing and marketing automation for enhancing the marketing process. The Kissmetrics team says, “In this webinar, Philip Storey, Founder and CEO of Enchant Agency, will show […]

7
Like
Save
Streamline your email creation process with these strategies
imdigest.net

Crafting convincing emails is an art. With effective language use and incorporation of the eight marketing strategies you can make your email marketing campaigns more successful. Martech Today columnist Mary Wallace has shared four ways to improve your email creation process. On establishing right standards, Wallace says, “Building a set of standards is a no-brainer […]

5
Like
Save
HubSpot shares 17 tips to write catchy email subject lines
imdigest.net

Email overload is one of the most common issue that the Internet users face today. For your prospects too it would be a challenge to sort the important email and prioritize reading them. It is very crucial to craft catchy and relevant subject lines for your email marketing campaigns to make them open and read […]

6
Like
Save
Email marketing in 2018: some strategies you should adopt
imdigest.net

Email marketing keeps evolving. Though it is one of the oldest forms of marketing, even today it is one of the most trusted marketing solution. 2018 is approaching fast and to help marketers enhance their email marketing efforts, HubSpot columnist Sophia Bernazzani has shared thirteen strategies. Bernazzani says, “Read on to learn what strategies you should […]

4
Like
Save
13 Things to Start, Stop & Keep Doing With Your Email Marketing in 2018
imdigest.net

If you’re reading this blog post, there’s a good chance you arrived here by clicking on a link in an email we sent to you. Email marketing is a powerful tool to encourage your audience to engage with content and to nurture leads in your database along the buyer’s journey. And despite what you may […]

10
Like
Save
How to Think About Email Capture Forms Like a Customer
imdigest.net

What keeps customers from filling out one of your email capture forms? Is it because they don’t believe you will deliver what you say? Is it because it’s too long? Too short? In this clip from an in-person training session at 2016’s NIO Summit hosted by NextAfter at MECLABS, Austin McCraw talks about the two […]

5
Like
Save
How to Organize Your Email: 12 Management Tools
imdigest.net

Most people have a love-hate relationship with their email inbox. On the one hand, email can be exciting — whether you’re making progress with a client, replacing a meeting with a (much more efficient) email thread, or receiving an invitation to a fun social gathering. On the other hand, though, email can be overwhelming — […]

4
Like
Save
Three ways to improve email deliverability
imdigest.net

According to the ReturnPath 2017 Deliverability Benchmark Report, 20% of emails do not reach the inbox which results into the loss of potential revenue for the marketers. Email deliverability is one of the most common email marketing problems marketers have been facing for a long. Marketing Land columnist Scott Heimes has suggested three ways to ensure proper […]

6
Like
Save
The Influential Executive's Guide to Email Marketing
imdigest.net

For all the glitz attached to social media, email has remained the more direct and personal way to communicate with your audience.

4
Like
Save
Avoid these mistakes for better email marketing
imdigest.net

Email has remained the most trusted tool for marketing for a long time now. Most marketers use email marketing to boost their sales and promote a brand. Working to improve your email marketing campaigns can help you deliver a better email experience to your subscribers. Entrepreneur columnist Guy Sheetrit has shared eight mistakes marketers make […]

6
Like
Save
Improve your email open rates this holiday season
imdigest.net

Holiday is the season to supercharge your email campaigns for better performance. It is crucial to design strong email campaigns with great subject lines to improve your email performance in the upcoming holiday season. Marketing Land columnist Kyle Henderick has shared five tips to craft effective email subject lines for your holiday marketing campaigns. says, “Engaging […]

9
Like
Save
7 Examples of Email Signatures That Drive Conversions
imdigest.net

Email is still the workhorse of digital marketing. In fact, the number of emails sent and received per day total over 205 billion, according to The Radicati Group Email Statistics Report. There are no other marketing channels as effective and efficient as email — but there still might be a use for email your team is […]

10
Like
Save
Get more email subscribers using your blog
imdigest.net

Email marketing remains at the heart of all marketing channels. It helps you reach out the people who prefer to hear from you. A big subscriber base can help you make your business stand out. AWeber columnist Shelby McGuigan has shared six ways to strengthen your email subscriber base using you blog. McGuigan says, “Tere are […]

2
Like
Save
Measures to improve your email marketing ROI
imdigest.net

According to a 2016 Econsultancy survey, just three-quarters of companies say that the ROI offered by email was ‘excellent’ to ‘good’. Despite spending dollars and sparing hours if you are not able to get satisfactory revenue fro your email campaigns, there is some problem with the execution of it. To help us all get more […]

2
Like
Save
How to Use Workplace Email Most Effectively
imdigest.net

**Sets alarm for 6am, checks email, goes to bed** **Wakes up to sound of alarm, turns off alarm, checks email**  Does this routine sound familiar? I can’t be the only one that is nearly attached at the hip to my phone, checking email constantly. For over a decade now, email has been only of the […]

8
Like
Save
Avoid these mistakes to improve your email marketing
imdigest.net

Any form of marketing involves continuous improvement with lessons to be learnt from various people. Email marketing is no exception as it can be improved by observing the campaigns run by various marketers. Marketing Land’s Andrea Lehr has shared three mistakes that should be avoided by the marketers to improve your email marketing efforts. Lehr […]

9
Like
Save
Build an effective email automation program with these steps
imdigest.net

Email automation helps you constantly stay in touch with your prospects and customers with latest offers and updates. Martech columnist Ryan Phelan has published a short guide to help marketers build their email automation campaign. Phelan says, “I’m a big believer in automation, and I have two reasons why automation belongs in an effective marketing […]

6
Like
Save
16 Email Subject Lines You'll Probably Want to Click
imdigest.net

I’d venture to guess you get tons of emails in your inbox every day. From coupons, to daily deal sites, to newsletters, to password resets, to your mother wanting to know when you plan to visit — it’s a lot to sift through, never mind actually open. So what makes you want to take that […]

3
Like
Save