Five

CMI’s five tips to create pre-event content
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Hosting events to promote your brand and products. But for making your events successful you should communicate effectively with your prospects and customers. Content Marketing Institute columnist Stephanie Stahl has shared five tips to use content marketing for creating excitement among the attendees. Stahl says, “I share five ideas for pre-event content that you are […]

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Five tips to select right SEO keywords
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Search engines play a pivotal role in getting you web traffic. By optimizing the search engines in the right manner with the proper selection of keywords you can win at SEO. Entrepreneur contributor Jayson DeMers has shared five tips to help marketers select right SEO keywords. DeMers says, “Keywords are a critical component of the […]

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Five ways to start with video marketing
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Video marketing is one of the most efficient forms of marketing today. Video helps you to connect with your prospects and customers by effectively sharing the features of your products or services. Entrepreneur columnist Aaron Agius has shared five low-cost ways to start video marketing. Agius says, “People are bombarded with information all day, every […]

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Entrepreneur shares five ingredients of a marketing plan
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Entrepreneur magazine team has shared the five important ingredients of an effective marketing plan. The Entrepreneur team says, “Every how-to book on the market has a different take on the essential elements of a marketing plan. Those geared toward the big corporate crowd communicate in a language few human beings understand. However, the words you use […]

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Influencer Marketing – Five Things You Should Know Now
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94% marketers agreed that Influencer marketing has worked for them. According to an eMarketer report, 86% of marketers have used influencer marketing in the past year. Business.com columnist Kim Westwood has shared five trends that are taking place in the influencer marketing domain. Here are the trends Westwood has focused: Micro-influencers will still be important, but […]

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‘Five Small Business Marketing and Retention Trends and ideas for 2017’ – MarketingProfs
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Jenny Beightol says, “Traffic, acquisition, and sales have always been critical priorities for marketers. Yet customer retention also plays a key role—but is too often neglected. Interestingly, only 49% of small business owners have a customer loyalty or other retention plan in place, according to a Belly survey related to current small business marketing and […]

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‘The five fundamentals of data-driven marketing’ – Econsultancy
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Evan Dunn says, “Data-driven marketing is super popular right now. Topics that stem from it – like personalization, performance optimization and customer experience – dominate blogs and research. 81% of marketers are looking to increase budgets for data-driven marketing, while 83% of marketers believe it’s important to be able to make data-guided decisions. That’s… [[ This is a content […]

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Email Marketing: Test ideas for five types of email
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Testing your email marketing can help power some pretty impressive results – like a 100% increase in clickthrough or a 114% boost in revenue. But … let’s be real … it is harder to test your email than to just send a single version of the email idea you come up with. One challenge with […]

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‘Five Ways Marketers Can Rev the Consumer Engagement Engine’ – MarketingProfs
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Tom Collinger says, “To understand how consumers learn about and take actions related to brands, for more than a century marketers have relied on the Attention-Interest-Desire-Action (AIDA) model, developed by Elias St. Elmo Lewis in 1902. However, the growing influence of the consumer’s voice in an always-on digital environment has made obsolete many of the […]

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‘Five Content Writing Tips That Will Automatically Make You a Better Blogger’ – MarketingProfs
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John Weiber says, “In today’s digital world, blogging is an important piece of the marketing pie. By minimizing its importance, you’re throwing away an opportunity to get your business some much-needed exposure. Many business owners choose not to blog because they think they don’t have the skills to write engaging content. But you don’t need […]

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Why You Won't Recognize SEO in Five Years
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As marketers, we’ve gotten quite good at evolving our playbooks when it comes to SEO. But the changes we’ve seen to this point are nothing compared to what’s coming next.  We are in the early stages of a new era of search — an era tied closely to more sophisticated patterns such as mobile, social, and voice search, among […]

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‘Five ways non-retailers can market effectively during the holiday season’ – ‘Econsultancy’ Blog
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Patricio Robles says, “The holiday shopping season is one of the marketing world’s annual highlights, but for many non-retailers, the last two months of the year are nothing more than business as usual. Even so, the billions of dollars that retailers pour into marketing during this period can complicate matters for non-retail brands. How can they […]

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Five Complete Online Businesses in a Box #ad
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Dr. Amit Pareek is offering to set you up in 5 online businesses, all of them designed to attract clients looking to promote their business online. With this new offer (he calls it his 2 Cent Traffic System), you can help business people with these marketing needs: ■ Facebook Ads Made Easy. ■ Facebook Remarketing […]

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‘Five Simple Ways to Get Your First Account-Based Marketing Campaign Up and Running’ – ‘MarketingProfs’ Blog
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Sangram Vajre says, “Buyer behavior changes faster than most marketers are able to keep pace with. Modern B2B buyers want to be marketed to on their own terms, and they expect you to plan your campaigns accordingly. So how can you engage buyers wherever they are in the selling process and also reach all of […]

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Five Email Marketing Practices That Need to Die
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More than 122 billion emails are sent every hour, demonstrating that email is a powerful medium that will continue to be a reliable method for companies to gain and retain customers. With that staggering statistic in mind, marketers must master the art …

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Five Things to know today, and why Kraft Heinz is consolidating its media buying
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The company has selected Publicis Groupe's Starcom, which had been the incumbent for the former Kraft Foods Group Co., to handle its combined media planning and buying. Heinz's media buying had previously been handled by Interpublic's UM. "As we …

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‘Email Marketing: Five test ideas for personalizing your email campaigns’ – ‘MarketingExperiments’ Blog
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Selena blue says, “Personalization is not new to email marketing; but has it lost some of its appeal with marketers? Only 36% of marketers said they dynamically personalize email content using first names in subject lines and geo-location, according to the MarketingSherpa 2013 Email Marketing Benchmark Report. The report also revealed that only 37% of […]

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Email Marketing: Five test ideas for personalizing your email campaigns
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Tweet Personalization is not new to email marketing; but has it lost some of its appeal with marketers? Only 36% of marketers said they dynamically personalize email content using first names in subject lines and geo-location, according to the MarketingSherpa 2013 Email Marketing Benchmark Report. The report also revealed that only 37% of marketers segment […]

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Five Better Customer Experience Investments Than A Social Media Command Center
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Like a newsroom for social media this is a place where employees can watch what people are saying about the brand. However, if you really think about the command center, you begin to realize how half-baked this idea actually is. Brands get millions of …

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Five Tactics to Make Your Emails More Interesting
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Brands have taken email marketing for granted for so long that it's stagnating. Email is often a company's most effective digital marketing channel, but email marketing campaigns have stayed the same. Many brands are simply not trying anything new.

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‘Five Things You Should Be Doing With Your Site Search’ – ‘MarketingProfs’ Blog
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Kurt Heinemann says, “When is the last time you thought about your e-commerce site’s search solution? If you’re like most digital retailers, you probably haven’t given it much thought in years. Site search is the workhorse of online shopping, yet it is rarely considered a critical part of an e-commerce strategy. That’s a huge mistake. […]

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