It’s a situation familiar to many of us: That moment when something just feels off. You have a less-than-great feeling about your work environment, and then, someone utters a phrase that gives you a sinking feeling. It’s a feeling that makes that “off” sensation feel even worse — a feeling that makes you think, “Hmm. […]
A few weeks ago, I had an alarming revelation: I’m a crappy listener. That came to light when someone important to me pointed out that I don’t seem to have any interest in what he does for work. “Your eyes just glaze over whenever I talk about my job,” he told me. I couldn’t deny that. And […]
LinkedIn is best known as the world’s largest professional network — in other words, users aren’t there to look at cat memes or read celebrity gossip. Instead, they’re looking to connect with people in their industry, network, keep up with industry news, and look potential job opportunities. For marketers, paying attention to this difference in user purpose […]
This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. Happy ears aren’t such a good thing in business. But happy voice? A very good thing. Even the slightest error in phrasing can put a prospect off — which means salespeople spend a lot of time thinking […]
Think of the number of new posts entering our social feeds every hour, the number of search results that appear for each query we type, and the number of blog post headlines we skim through each day. How do people choose which ones to click on and which ones to ignore?