Video

Using social video to boost conversions rates
imdigest.net

In today’s marketing arena, video has a special place. It is one of the most used marketing tools today and for promotion of most products marketers prefer to utilize videos. When it comes to social media, video rules there too. And with the right posting strategies and by offering quality content in the video marketers […]

5
Like
Save
9 of the Best Free Video Editing Software to Try
imdigest.net

If you’re reading this blog post, chances are you already know you should incorporate more video content into your marketing. But like most new strategies, you might need to prove its ROI before you get budget. And that can be tricky, because to make a great video, you need a few things — like a […]

8
Like
Save
2 Video content creation tips for you
imdigest.net

Content is still the king and video as we have observed on various social media platform – rules. Creating effective video is a key to make most out of your marketing efforts. Entrepreneur contributor Lesya Liu has shared two tips to help marketers enhance their video content marketing efforts. Liu says, “Video marketing is bigger […]

10
Like
Save
Facebook announces action against video clickbait
imdigest.net

Video plays an important role in enhancing our marketing efforts. But by some video is used to generate some clicks and get a few visits to their website. To penalize such publishers, Facebook has announced a new policy which will limit the spread of stories in news feed that feature video play buttons embedded in […]

10
Like
Save
Refer this guide to video marketing to enhance your marketing efforts
imdigest.net

Video is an inevitable aspect of the marketing system today. Even the social media is also driven by video where video content enjoys highest viewability. HubSpot’s Sophia Bernazzani has published a comprehensive article on video marketing covering various aspects of this domain. Bernazzani says, “One of the most controversial phrases in the marketing today is, […]

9
Like
Save
How We Generated 1 Million Facebook Video Views: A HubSpot Experiment
imdigest.net

Gone are the days when social media publishing and engagement could be tacked onto the daily responsibilities of an intern — as were many of the first roles in social media. Today’s growth-minded organizations need a team of people ideating, creating, publishing, and promoting content on social media to drive meaningful returns on investment — […]

4
Like
Save
How to Write a Video Script [Template + Video]
imdigest.net

Movie producers and inbound marketers aren’t that different when it comes to creating and editing video content. We’re both telling a story, and whether that story is about a protagonist or a product, we’re both trying to captive our audiences and make them believe in the story we tell. What happens at the end of […]

9
Like
Save
6 Viral Video Marketing Examples That Will Never Get Old
imdigest.net

Oh, hi there. Have you heard the news about video? It’s becoming really important for marketers to use. Imperative, even. Perhaps mandatory. “Sure,” you must be thinking. “And in other news, the sky is blue.” Okay, we get it. You know how important video is. That much is clear. In fact, 94% of marketers plan to add […]

7
Like
Save
Are You Making This Big Facebook Ads Mistake? (Video)
imdigest.net

Entrepreneur’s Ben Angel has published a video to share information on Facebook advertising mistakes that marketers make. Ben says, “Facebook can be the most lucrative marketing activity you ever do for your business, but the problem is that most people spend $50 on a couple of ads, then get discouraged and quit when those ads […]

9
Like
Save
How We Increased Sales Opportunities 4X With Video: A HubSpot Experiment
imdigest.net

Let’s talk about a trend, shall we? Think about the number of times in the last week when you’ve read something on Facebook. Now, compare that to the number of times you’ve watched something on Facebook. Those numbers are probably pretty staggered toward video, right? And if so, you’re not alone — right now, there’s […]

4
Like
Save
Business, Success and Marketing Tips from Tech Leaders (Video)
imdigest.net

Entrepreneur contributor Michelle Held has shared business, success and marketing tips shared by four tech leaders. The tips are from Brandon Gustafson, assistant professor of marketing of Oakland University, Shawn Collins, co-founder of Affiliate Summit, Vadim Rogovskiy, the founder of Clickky, and Alex Bornyakov, the CEO of Verta Media. Michelle says, “Building your network is an… [[ This is […]

6
Like
Save
How to Make an iPhone Video: A Step-by-Step Guide
imdigest.net

You might know that video is important, that your audience wants to see it, and you might even want to make it a part of your strategy. But you’re still asking the big question: “How?” If you aren’t producing video content because you don’t think you have the ability, time, or resources to do it, […]

7
Like
Save
Pinterest Introduces Autoplay Video Ads
imdigest.net

Marketing Land has reported that Pinterest has started adding autoplay video ads to its users’ feeds and search results. These promoted soundless videos will start playing automatically. The autoplay video ads are seen on the accounts of Adidas, L’Oreal, Toyota, Universal Pictures and Visa. Tim Peterson says, “Since the video ads play automatically and are therefore more likely to… […]

6
Like
Save
‘In-stream video ads have arrived on Twitter’ – Marketing Land
imdigest.net

Greg Finn says, “As more and more of us consume video on mobile devices, advertisers are looking to capitalize. On Tuesday, Twitter rolled out in-stream video ads to help advertisers reach their audience in a very engaged setting. These in-stream ads can be run across video clips and live streams from Twitter’s Amplify publishing partners. Included […]

2
Like
Save
How Generations X, Y, and Z Consume Video Content [Infographic]
imdigest.net

YouTube has over one billion users worldwide, and they all watch different types of videos every day. What’s your favorite type of video to watch on the platform? As it turns out, your video preferences may vary depending on your date of birth: Influenster surveyed nearly 8,500 YouTube users of all ages to learn about their […]

5
Like
Save
‘How Video Is Changing the Game for Content Marketers’ – Business.com
imdigest.net

Jeremiah Owyang says, “Content marketers need to pay attention to their video campaigns to maximize their online marketing efforts. A picture can tell a thousand words, and a video essentially consists of many pictures strung together. How many words is a video worth? It is enough to make video the most popular expression through which […]

4
Like
Save
EasyVSL 3.0: How to create video sales letters #ad
imdigest.net

Did you know that a whopping 92% of the top 50 Clickbank.com products are using Video Sales Letters to sell their products? These top sellers are using video sales letters to take in thousands daily in niches such as: • Weight Loss • Personal Development • Internet Marketing • Financial/Investment • Offline/Local • Home & […]

2
Like
Save
‘New Research Shows Video Is the New Blogging’ – Convince & Convert
imdigest.net

Jay Baer says, “As an author, it breaks my heart, but we are entering the “no-read” era.1 Every year, I think there is no possible way online video consumption can climb again, but it does. And finally, content marketers are catching up to the consumption trend. Video for content marketing used to be a sometimes thing. […]

9
Like
Save
4 Keys to Creating the Video Ad Your Business Needs
imdigest.net

Distributing a message is easier via video than with other media, including your website. The catch is, that video has to be good.

3
Like
Save
The 13 Best Photo & Video Editing Apps for Mobile
imdigest.net

By now, it’s clear that creating great visual content is critical for marketers — and that’s especially true on social media. It was recently announced that Instagram has doubled its monthly active user base since 2014, which means a lot more people are viewing and sharing photos. Plus, visual content is 40X more likely to […]

6
Like
Save
2016 End-of-Year Recap [Video]
imdigest.net

2016 brought change the marketing industry in many ways — from powerful innovations to continuously evolving mediums. But digital marketers know that change happens frequently in our industry, and adaptability is key to continue driving results in the face of burgeoning trends, growing social networks, and new, advanced technology. Now that we’ve rung in the New […]

4
Like
Save